Sheffield Pies has been an icon for decades, but over time the business evolved beyond its original brand. The team came to us ready for change, from identity and tone through to the website. The goal was to create a refreshed brand that pushes boundaries, stands out in the market with a strong personality, while still staying true to what customers love about Sheffield.

CREDITS:
Creative Director
Tania McCoy
Design Director
Ardo Sitompul
Brand Strategy 
OliviaMcRae
Design Team
Rachael Buckley & TJ Lee